Susie Tucker

Susie comes to VingDirect with over 12 years of experience in the field of education and training. Her time as an instructional leader is valuable to the growth of winery teams through ongoing training offered at VingDirect. Susie provides teams with customized support to help achieve your family winery’s goals. She is a frequent speaker at industry conferences and enjoys meeting and interacting with new people. Susie obtained her Bachelor’s Degree from Texas State University and Master’s Degree in Educational Administration from Concordia University at Austin. She is married with two children and lives outside of Austin.

Growing Sales with a Superstar Team:

  • Learn how to find superstar team members
  • Gain coaching tips for developing and retaining a strong sales team
  • Discover powerful sales techniques based on a connection with your guest by:
    • Identifying 4 Guest Types
    • Linking the Guest Interest to Wine
    • Asking the Right Questions at the Right Time
    • Making an Enticing Offer

Like Attracts Like: Fostering Successful Community Partnerships:

  • Breathe Life into Your Winery Personality
  • Define Your Gatekeepers
  • Which Partners Make Sense for Your Winery
  • Outreach- Investing Time in Building Relationships
  • Social Media Partnerships
  • Rewarding Your Partners